The Operating System for the World's Kitchens
Source, deploy and monetise recipes seamlessly — and replace the broken franchise audit model with automated on-chain royalties.
The Challenge
The entire food ordering industry is becoming commoditized, leading to an unsustainable and unprofitable shift towards lower-quality offerings.
felt the food did not meet their expectations
of online food orders had a discount or coupon included
projected global online food delivery market by 2028
Lack of motivation to create due to lack of opportunities for monetization
Lack of time, resources, and opportunity to create new recipes
Lack of visibility over their food including ingredients, nutritional content, and cooking technique
What YumChain Powers
YumChain is not a recipe app. It is the digital rail that lets the world's kitchens run — and lets the world's franchisors finally get paid what they are owed.
Cloud kitchens, dark kitchens and ghost brands no longer have to invent menus from scratch or pay agencies six-figure retainers. They source, deploy and monetise recipes directly from the creators — with the creator's blessing and ongoing support.
The traditional restaurant franchise depends on paper audits, self-declared revenue and chains of trust that are slow, expensive and all too easy to game. YumChain turns the recipe itself into the payment rail.
The Solution
A single, verifiable pipeline that lets the world's kitchens source recipes, deploy them with the creator's guidance, and pay everyone — chefs, franchisors, ecosystem partners — automatically.
Recipe owners — chefs, franchisors, food brands — mint NFTs containing the recipe, ingredients, nutrition, cooking method, and media. Their IP is secured, their terms are on-chain.
Cloud kitchens and restaurants browse the marketplace, license the recipes they want, and deploy them with direct guidance from the creator — turning a kitchen into a new virtual brand in days, not quarters.
Every order triggers an on-chain royalty — no invoicing, no auditors, no disputes. Recipe owners and master franchisors are paid their share the moment the food hits the counter.
Recipes Are Stories
The best food on earth was never written down. It travelled in the hands of mothers, fishermen, street vendors and small-town cooks — from Oaxaca to Kerala, from Marrakech to Hanoi. YumChain exists so those recipes can travel the world on their creators' terms, without being lost, flattened or given away for free.
Generational recipes — the ones never written down, only watched and tasted — become protected, tradeable, ownable assets. A grandmother's stew can finally outlive her kitchen.
A cloud kitchen in Dubai can legitimately cook a Oaxacan mole, a Neapolitan ragù, or a Beiruti mezze — with the recipe owner paid on every plate. No imitation. No appropriation. Just authentic food, everywhere.
Home cooks, village chefs and small family restaurants have never had the legal machinery to protect their IP. With YumChain, the on-chain record — created in minutes — is the protection. No trademarks, no attorneys, no gatekeepers.
Over time, YumChain becomes a verifiable archive of the world's home cooking — a place where the next generation of kitchens, consumers and curious eaters can find the real thing, not a shadow of it.
"Food is how we remember where we came from. The recipe is the story — and the storyteller deserves to be paid every time it's told."
Beyond the Plate
Every recipe NFT can unlock more than a dish. It can unlock an experience — a night at the creator's family table, a weekend in their village, a masterclass in their home kitchen. YumChain turns recipes into passports.
Hold the NFT for a handed-down ragù and you can subscribe to the creator's table — a long afternoon of pasta rolled by hand, wine from the hill behind the house, and stories older than the recipe itself.
Trek to a home in the Paro valley. Cook chillies and yak cheese over a wood fire with the family whose recipe you licensed. Walk out with more than a meal — with a lineage you helped preserve.
A creole grandmother, three generations of her family, a slow roux and a screen door that never quite closes. The recipe NFT brings you to the porch. The evening becomes yours.
Unlock the recipe with its full ingredients, method and media. Cook it at home. The creator is paid.
A nearby cloud kitchen or restaurant is licensed to make it for you. The creator is paid on every order.
Subscribe to the experience — travel to the creator's home, cook with them, sleep under their roof. The recipe becomes a journey.
Franchise-as-a-Service
Restaurant franchising still runs on a 20th-century audit model: paper reports, self-declared revenue, expensive third-party checks, and royalties that are routinely under-reported, delayed or lost entirely. YumChain replaces that antiquated, corruptible chain with something simpler — the recipe itself becomes the payment rail.
The Platform
A multi-sided, many-to-many marketplace connecting all stakeholders in the prepared food value chain.
Marketplace
Our Edge
Our platform and business approach is to create a dynamic ecosystem of fairly rewarded participants in the value chain.
Helping cloud kitchens remain relevant with continuously refreshed, authentic, and creative selections to delight consumers.
Allowing recipe creators and owners to inject creativity into the value chain and be rewarded for their effort.
We've identified a gap and our solution caters to the needs of all stakeholders involved in the value chain.
YumChain is globally scalable since the gaps identified are relevant across countries and cuisines worldwide.
Market Opportunity
Global Online Food Delivery Ecosystem by 2028
CAGR 10.8%Global Cloud Kitchen Market Size by 2027
CAGR 11.5%of millennials prefer getting restaurant food delivered to home & office
growth in digital ordering & delivery since 2014 vs dine-in traffic
Leadership
Co-Founder & CEO
A digital and tech mentor and entrepreneur with 29 years of deep operational experience in Tech Startups, the GCC Public Sector, Manufacturing, Transport, Logistics, Retail, and Blockchain.
Co-Founder & F&B Expert
Founder of an award-winning restaurant established in 2017 to create a new perspective on healthy eating. A certified Health Coach from the Institute for Integrative Nutrition with a holistic approach to health and wellness.
Whether you're a chef, cloud kitchen operator, food brand, or simply passionate about food, there's a place for you in the YumChain ecosystem.